where the industry aligns

Enabling Better Experiences Through Exchange

ICHRAx brings together carriers and administrators to define standards, establish best practices, and build the infrastructure the market needs.

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THE ICHRAx APPROACH

A Shared Platform to Connect the Ecosystem

The market is scaling but the industry risks building in silos. Fragmentation limits how far everyone can go. ICHRAx is where the industry converges. We bring together carriers and administrators to establish shared standards, define best practices, and build the foundation the market needs. It enables partners to scale with confidence and deliver consistently excellent experiences.

Bringing the
Industry Together

From data formats to operating norms we facilitate the alignment that lets the entire ecosystem move in the same direction.

Single
Integration

Connect to ICHRAx once. Access every participating carrier and administrator through one standardized interface.

Built
to Scale

As standards take hold we provide the shared infrastructure that makes them operational. Add volume and partners without adding complexity.

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Insurance Carriers

Health plans offering ACA compliant individual plans

The ICHRA model represents a paradigm shift. Existing operations and technology were not originally built for a world where individual policies are sold & experienced via an employer sponsored chassis.
A new crop of ICHRA administrators has spotted the opportunity and sprinted towards it. But, connectivity between their platforms and yours remains a stubborn challenge.
That's why we're building ICHRAx.

Why ICHRAx?

Member Experience

A ‘North Star’ focus. Bring employees and employers peace of mind that ICHRA just works.

Single Integration

A one-to-many opportunity for carriers & administrators. Replace custom builds with shared rails.

Collaboration-Driven

Embrace a “For the industry, by the industry” ethos. Shape the standards in a nascent market.

Visibility

Track, learn from and better serve your growing block of ICHRA business with confidence.

ICHRA Expertise

Join the most knowledgeable ICHRA nerds in the industry. We’ve seen it all & know where to focus.

Pragmatic Approach

ICHRAx meets carriers where they are today. Together we shape and build towards the future state.

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ICHRA Administrators

Platforms combining software and service to assist employers in creating and running compliant ICHRA programs

Thanks to you, employers and their brokers are warming to funny acronyms. CFOs asked for years, “Why can’t we just earmark dollars and let employees shop?!” With ICHRA, now you can deliver on this promise. Your expertise lies in building end-to-end employer solutions with the power to reshape the benefits market. Of course, when employees click “Enroll” on a platform they presume to have coverage. Seems simple but underneath the hood it may feel like the wild west.
At ICHRAx solving this challenge is our mission.

Why ICHRAx?

Member Experience

A ‘North Star’ focus. Bring employees and employers peace of mind that ICHRA just works.

Single Integration

A one-to-many opportunity. Replace custom builds with shared rails.

Collaboration-Driven

Embrace a “For the industry, by the industry” ethos. Shape the standards in a nascent market.

Back-End Only

Not consumer-facing and never entering the administrator market, ICHRAx serves you.

Differentiate

With ‘ICHRAx Inside’ platforms can stand out for leaning into industry best practices.

The Moment is Now

Collaborate. Align. Build.

The carriers and administrators shaping ICHRA's future are not waiting. They are working through ICHRAx. Defining norms. Building relationships. Positioning for what's next.

Join
the Community

Become part of ICHRAx. This is where carriers, administrators, and industry leaders work together to shape standards and best practices.

Help
Define the Standards

Contribute to the technical and operational norms that will guide how ICHRA works across the ecosystem.

Build on
Shared Infrastructure

As standards emerge leverage the shared infrastructure that brings them to life. Connect once. Operate everywhere.

What Involvement Means A voice when decisions are made. Early access to emerging standards and infrastructure. Recognition as an industry leader. Competitive edge as the market matures.

FAQs

Questions? We've Got Answers.

What exactly does ICHRAx do?

ICHRAx provides shared infrastructure focused on the all important ‘last mile’ of connectivity for billing, enrollment, and eligibility. Instead of every carrier and administrator building custom integrations with each other, they connect to ICHRAx once and gain standardized access to the network. Think of us as the connective layer that makes the whole ecosystem work together.

Is ICHRAx a competitor to ICHRA administrators or carriers?

No. ICHRAx does not administer ICHRA programs or sell health insurance. Our technology is not employer or employee-facing. ICHRAx provides neutral ground where industry players collaborate and shared infrastructure that helps everyone operate more efficiently. Our success depends on your success.

Who leads ICHRAx?

ICHRAx is led by industry veterans. Kyle Estep serves as CEO. With leadership experience across the health plan industry and emerging ICHRA market, he brings a wealth of in-depth knowledge to the role. ICHRAx is hiring. Reach out if interested.

What data standards does ICHRAx use?

ICHRAx provides an API gateway to ICHRA administrators to connect with carriers on the platform. For carriers, we can consult on the best day one approach while offering flexibility across API, 834 and flat file data exchange methods. Over time, the ICHRAx Advisory Board, of which all participants are members, will identify & endorse best practice standards for both operating norms and technical specifications.

What does participation look like?

Participation means joining the ICHRAx community. Contributing to standards discussions. Staying informed on industry direction. Connecting to shared infrastructure as it becomes operational. The level of involvement flexes based on your goals.

How does pricing work?

ICHRAx charges reasonable fees to participating members. These include annual membership and transaction-based PEPM fees. While specific pricing structures may evolve over time, the collaborative ICHRAx approach ensures transparency & fairness on fees for all participants.

Why get involved now?

The standards that will define ICHRA for the next decade are being shaped right now. Early participants have a voice in that process, visibility as industry leaders, and a head start on adoption. Later means following instead of leading.

How do I get started?

Reach out through our contact form. We will set up a conversation to learn about your organization, discuss your interests, and explore how you might participate. No commitment. Just a conversation.

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Get involved

The Industry is Aligning.
Be Part of It.

Carriers and administrators are already shaping the future of ICHRA through ICHRAx. Whether you're ready to dive in or just curious we'd love to hear from you.
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